Dates and info
08.10.2023 | 3:00 p.m. - 3:30 p.m.
english
Food Trends, Organic on Stage
Anuga Event
Organic on Stage, Passage 4/5 A050
The event
Better results and increased shopper satisfaction are the goals of category management. By cooperating and applying the category management process manufacturers and retailers can successfully improve their results, drive category growth and implement shopper-oriented strategies.
What is Category Management?
Who is your shopper?
How to reach your shopper?
How to drive sustainable category growth with category management?