The demand for products that meet kosher standards is increasing. Foods that conform to the Jewish dietary laws are increasing worldwide according to Innova Market insights. The main categories for kosher claims are Bakery, Sauces & Seasonings, and Snacks.
The largest market continues to be North America, wherein 2019, 63.8% of all kosher food & beverage launches were reported. Middle East & Africa is a fast-growing region now as well, representing 10.1% of all kosher launches in 2019.
Top market categories as a percentage (%) of overall F&B launches tracked with a “kosher” claim (Global, 2019)