Cologne: 09.–13.10.2021 #anuga

The Cruise Lines Are Coming to Anuga - Learn how to become a supplier to the Cruise Line Industry

The Cruise Lines International Association, CLIA, announced today that it will be presenting a one-day conference program at this year’s Anuga in Cologne, Germany.  Approximately 20 cruise line executives who support the procurement and purchasing of food & beverage products for their respective cruise line brands will be in attendance.

Cruise Industry Experiencing Dramatic Growth
CLIA estimates that 30 million passengers will set sail on a cruise in 2019.  There are more than 100 new cruise ships currently on order and being built by the world’s cruise corporations and which will be deployed over the next eight years.  The new cruise vessel capacity will contain more than 800,000 guest rooms across the cruise lines by the year 2026.

Need for Innovative New Products and Solutions for Supply Chain Efficiencies
The world’s cruise lines need to stay ahead of food & beverage innovations and trends so that they may continue to drive positive satisfaction for their passenger guests. In addition, the increased number of vessels traversing the world’s waterways means that the logistics support for provisioning these ships becomes more challenging. “The cruise line’s food & beverage supply chain is very complex.”  Said Richard Regan, Director of Partner Relations at CLIA.  “Vendors who supply the cruise lines must have proven logistical capabilities for provisioning the ships at the ports which they call on throughout the world.”

Interactive Educational Program Advises Food & Beverage Stakeholders on How to Become a Supplier
The two audience interactive conference sessions presented by CLIA will advise the audience members about what is required for a food or beverage company to become a supplier to the industry. Speakers include senior procurement specialists and buyers from the largest cruise lines in the industry including, Carnival Corporation & plc, MSC Cruises, Norwegian Cruise Line Holdings, Royal Caribbean Cruises Ltd., Silversea.

There will be ample opportunities for networking with cruise line buyers and procurement specialists during a planned luncheon and drinks reception which will follow the day’s conference.

Date and Place:
  • October 4, 2019, 11:30 a.m. to 5:30 p.m., Congress-Center East Kristallsaal, Koelnmesse

  • Early Bird: 45 Euros +VAT (Early Bird Registration is still possible until September 6, 2019)
  • Standard Rate: 85 Euros + VAT

Agenda information and registration at the Anuga website:

For Further Information Contact:
Richard Regan, Director, Partner Relations, CLIA, +609-558-2723

About Cruise Lines International Association (CLIA) – One Industry, One Voice
Cruise Lines International Association (CLIA) is the world’s largest cruise industry trade association, providing a unified voice and leading authority of the global cruise community. The association has 15 offices globally with representation in North and South America, Europe, Asia and Australasia. CLIA supports policies and practices that foster a safe, secure, healthy and sustainable cruise ship environment for the more than 28 million passengers who cruise annually and is dedicated to promote the cruise travel experience. The CLIA Community is comprised of the world’s most prestigious ocean, river and specialty cruise lines; a highly trained and certified travel agent community; and cruise line suppliers and partners, including ports & destinations, ship development, suppliers and business services. The organization’s mission is to be the unified global organization that helps its members succeed by advocating, educating and promoting for the common interests of the cruise community. For more information, visit or follow Cruise Lines International Association on CLIA Facebook and Twitter pages.

100 years of Anuga

In 2019, Anuga is celebrating its 100th anniversary - a remarkable sign of its long-term support of the industry. The first Anuga took place in Stuttgart in 1919 with the participation of around 200 German firms. Based on the concept of an annual touring exhibition, further events of the General Food and Luxury Exhibition were staged, among others in Munich in 1920, in Berlin in 1922 and in Cologne in 1924. With around 360 exhibitors and 40,000 visitors, the first Anuga in Cologne was the best event since its inception, which is why the organisers opted for Cologne as the permanent location. In 1951, for the first time over 1,200 exhibitors from 34 countries took part, whereby Anuga ultimately established itself as the central international business platform for the food industry in Cologne scheduled every two years. Over the course of time, due to the staging of leading trade fairs such as ISM and Anuga FoodTec, the trade fair advanced from being a food and processing platform into becoming a trade fair purely for food and beverages. In 2003, the Anuga "10 trade shows under one roof" concept was implemented. Today, with 7,405 exhibitors and around 165,000 trade visitors from the trade and out-of-home market, Anuga has developed into the leading global trade fair for food and beverages.

Further Details:

Koelnmesse - Global Competence in Food and FoodTec:
Koelnmesse is an international leader in organising food fairs and events regarding food and beverage processing. Trade fairs such as the Anuga, ISM and Anuga FoodTec are established world leaders. Koelnmesse not only organises food trade fairs in Cologne, Germany, but also in further growth markets around the globe, for example, in Brazil, China, Colombia, India, Italy, Japan, Thailand, the United States and the United Arab Emirates, which have different focuses and contents. These global activities enable us to offer our customers a network of events, which in turn grant access to different markets and thus create a basis for sustainable and stable international business.

Further Information is available at:

The next events:
Annapoorna - ANUFOOD India - India’s international Food & Beverage Exhibition, Mumbai 29.08. - 31.08.2019
ANUTEC - International FoodTec India - , New Delhi 13.09. - 15.09.2019
Anuga - The leading trade fair for the global food industry, Cologne 05.10. - 09.10.2019

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Your contact: 
Peggy Krause
Communications Manager

Koelnmesse GmbH
Messeplatz 1
50679 Cologne
Tel.: +49 221 821 2076
Fax: +49 221 821 3544

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Peggy Krause


Peggy Krause
Communications Manager
Tel. +49 221 821-2076
Fax +49 221 821-3544
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