Cologne: 09.–13.10.2021 #anuga

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Priority Ticket-Codes

Make it easy for your guests to decide to attend. Take advantage of this opportunity to boost your contact opportunities. These Priority Ticket-Code will give your existing customers, partners and potential customers a strong incentive to visit your stand because they can be exchanged for free admission tickets to the fair.

Order your Priority Ticket-Codes quickly and easily.

Please note the minimum order quantity of 100 Priority Ticket-Codes.

To the order form

Good to know!


The Priority Ticket-Codes offer you and your customers a number of advantages:

For your customers:

  • The opening hours for Priority Ticket holders: 10:00 a.m. - 6:00 p.m.
  • Your customers can now redeem their Priority Ticket-Code quite simply online and register for the fair at the same time.
  • The Priority Ticket can be printed immediately after the Priority Ticket-Code has been redeemed or is available for mobile devices. This enables your customers to enter the fair without delay.
  • When your costumer redeems the Priority Ticket-Code online, he or she will receive the free public transport ticket in a separate e-mail. He can use the public transport ticket for buses and trains in the extended network of the Rhein-Sieg Transport Authority (VRS). Exempted are Deutsche Bahn AG trains that are subject to a surcharge (e.g. IC/EC or ICE trains).

You receive an excel file of Priority Ticket-Codes and tips containing the most important information on how to redeem them. You can then conveniently forward the Priority Ticket-Codes and the information sheet to your customers via e-mail or as a form letter.

Finally, an useful tip before you send out your Priority Ticket-Codes:

  • Before you send the Priority Ticket-Codes to your customers, make a note of the serial numbers. Together with the invoice you will receive a list of the serial numbers exchanged for Priority Ticket-Codes. You will then see which of your customers made use of the Priority Ticket-Codes.

Important information how to redeem your Priority Ticket-Codes

  1. Register online in the Ticket Shop at
  2. Enter your Priority Ticket-Code in the input field and press "Redeem".
  3. Your Priority Ticket is available for printing or for mobile devices.

Priority Ticket-Codes may only be redeemed online!

Pricing system for Priority Ticket -Codes

You will be invoiced only for those Priority Ticket-Codes exchanged for an Priority Ticket by your customers who attended the fair. After the event, we will only charge you for those Priority Ticket-Codes that were used at the entrance to the trade fair.

The price for Priority Ticket-Codes (day ticket) is EUR 27,00 per Priority Ticket plus VAT.

Before you send the Priority Ticket-Codes to your customers, make a note of the serial numbers. We will send you a list of the Priority Ticket-Codes redeemed along with your invoice. This will make it easy for you to find out which customers have made use of your Priority Ticket-Codes.


Koelnmesse GmbH
Messeplatz 1
50679 Köln
Tel. +49 221 821-2994
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