European Food and Wine is a promotion programme co-funded by the European Union that brings together a basket of selected products, from wine and dairy to confectionery and snacks from across Europe. Led by a Consortium of committed beneficiaries (PKS, DO La Mancha, DO Almansa and DOP Jumilla), the campaign highlights the richness of European agri-food products and their link to sustainable production. With a strong focus on sustainability, the programme raises awareness of origin, traceability and heritage in key target markets: Slovakia, Poland, Czech Republic, Germany and France.
The programme’s website – europeanfoodandwine.eu – offers detailed information about the products, the sustainability approach, and the beneficiaries involved. Social media profiles tailored to each target market share updates, tips, pairings, recipes, and host engaging giveaways and downloadable content to inspire consumers and professionals to learn more and stay connected with the programme’s values.
To the press compartment of Sustainable European Food and Wine
Downloads to this press release
