Cologne: 09.–13.10.2027 #weareAnuga

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buddy Natural energy Drink

Buddy — Taking the Market by Storm!

Created by 3 brothers, Buddy is the natural energy + focus drink that’s 100% natural with a radically transparent formulation. It’s ultra low in kcal and sugar — and contains zero additives.

No BS like other so-called “0 sugar” drinks that are actually full of nasty additives. Buddy is clean, honest, and effective.


With its main presence in Belgium, the Netherlands, and France, Buddy is now available in more than 3,000 points of sale — including:

Major retailers like Delhaize, Carrefour, Okay, Auchan, and Spar
Most organic stores
Universities, petrol stations, offices, and more
Where Buddy is on the shelf, it sells — with over 8 ROS (Rate of Sale) per SKU on average. That means real traction, real demand, and real performance.


Buddy isn’t just ticking trend boxes on paper — it’s delivering. It hits all the right notes in today’s market:

Natural ingredients
Low calorie
No sugar crashes
No hidden junk
It’s the natural energy drink people have been waiting for. And the numbers prove it.


Buddy. Clean energy. Real focus. No bullshit.
Made by brothers, trusted by thousands — and taking the market by storm.

To the press compartment of O&M SRL

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