08.10.2023 | 3:00 p.m. - 3:30 p.m.
english
Food Trends, Organic on Stage
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Anuga Event
Messeplatz 1
50679 Köln
Germany
50679 Köln
Germany
Organic on Stage, Passage 4/5 A050
The event
Better results and increased shopper satisfaction are the goals of category management. By cooperating and applying the category management process manufacturers and retailers can successfully improve their results, drive category growth and implement shopper-oriented strategies.
What is Category Management?
Who is your shopper?
How to reach your shopper?
How to drive sustainable category growth with category management?