Future food encompasses innovative food such as alternative proteins made from algae, fungi or insects as well as products made using fermentation technologies or products from vertical farming. They combine sustainability, resource conservation and added health benefits with new enjoyment and food concepts.
Between food security and sustainability
What will we eat in future? The focus of the food trends for 2030 lies above all on the theme sustainability with a resource-efficient diet. At the same time, food security is one of the biggest challenges: The consequences of the climate change and the constantly growing world population are impacting the food industry and promoting innovative ideas. Alternative products are booming. According to the Federal Statistical Office, the production of meat substitutes rose by 16.6 percent in Germany alone in 2023 – and the trend has continued to grow ever since. Alternative protein sources like algae or cell-cultured meat are becoming more and more popular.
Future food concepts offer huge innovative potential for the food industry. Alternative proteins and fermentation technologiesreduce the dependence on animal-based resources, vertical farming brings fresh produce into urban areas.
At the same time, new value chains are emerging, which involve start-ups as well as global corporations. This means for the industry: Investments in research and explanatory work are crucial to build up consumer acceptance and trust.
FAQ: Future Food & Innovation
Plant-based meat and dairy alternatives, in particular, are meanwhile available in every supermarket. Fermented daily alternatives as well as vertical farming products are also found on the shelves more and more frequently.
The consumers are placing greater value on sustainable and healthy food with a transparent production process. Particularly the younger generations are increasing the demand for plant-based alternatives, regionally manufactured products and innovative food concepts which is fostering new market segments and business models.
Future outlook
Future food is growing from being a niche trend into a solid pillar of the global food systems. Proteins gained from algae, pulses or insects are becoming a sustainable alternative to meat in times of climate change. Driven by innovative companies, greater consumer acceptance and the aim to achieve food security, they are developing into an important building block for resource-efficient, diversified future food. That is why the Anuga HORIZON Stage is focusing on the food trends of 2030.
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