The traditional Viennese company STAUD'S Wien presents: a new outfit for its latest product line! In addition to the 80 percent fruit content inside, the 11 finely strained, sugar-reduced varieties now impress with their refreshed look with fruit depiction. The range also presents its newcomer: the 1/3 less sugar plum.
Since 2020, sweet Vienna has been available with less sugar. The range from STAUD'S Vienna now includes 11 varieties, among them classics as well as exotics. Just last year, haskap berry, kiwi and the popular strawberry enriched the selection. They are now joined by the plum. Like all the other varieties in the line, the new flavour is finely strained and scores with 1/3 less sugar compared to jams. Enjoyed with hay ice cream and granola, the sugar-reduced plum provides variety – not only at the breakfast table.
Full of fruit all round
The packaging of STAUD'S reduced-sugar varieties has been as fresh and fruity as their contents since May of 2023. The clear and reduced depiction of the fruit on the label symbolises the particularly high fruit content of 80 percent. The white STAUD'S lid gives the glasses an additional summery lightness.
To the press compartment of Staud's GmbH
Downloads to this press release
